Cornerstone Tax Services’ founder Lissa Leslie, knows better than most just how challenging the current economic climate is for the average American. “As a tax preparation company we are privileged to get an inside look at many clients’ financial situations. Between the recession and Hurricane Sandy there are so many of our clients who are having a tough time right now”, observes Mrs. Leslie.
That is why Cornerstone Tax Services launched TaxBeat, an original series of podcasts and videos aimed at providing free information for clients and small businesses . Covering a range of topics such as The Healthcare Tax Credit, Casualty Loss, and Sole Proprietorships, TaxBeat features expert commentary from CPA, Fitzroy Henry.
With the help of social media management company PrimalTweet, Cornerstone Tax Services also promotes local businesses through their social media networks. Last month it was a podcast about bacon bagels for local business, Clinton Bagel Company. “We made a podcast and tweeted it and shared it on facebook”, laughs Mrs. Leslie. “We actually got enough buzz to pre-sell a half a dozen bacon bagels the day before they were made!!” When asked about what motivates her, Lissa Leslie answered, “We just want to be as helpful as possible to our clients and our community. We have a heart of service”.